/* Layout: тёмная «ночная» страница как логотип; прицел-мишень — сквозной знак; светлая секция цен как «белое пятно» в центре */
:root{
  --ink:#0C0D10;        /* фон логотипа */
  --ink-2:#15171C;      /* карточки на тёмном */
  --line:#262931;
  --steel:#A3A7B0;      /* серые кольца */
  --mist:#C7CAD2;       /* дескриптор */
  --white:#F6F7F9;      /* белое яблочко */
  --blue:#4C8DF6;       /* синий сегмент */
  --blue-deep:#2D6BD6;  /* синий на светлом */
  --paper:#EEF0F3;      /* светлая секция */
  --paper-ink:#14161B;
  --paper-mute:#555B66;
  --display:"Montserrat","Arial",sans-serif;
  --body:"Onest","Helvetica Neue",Arial,sans-serif;
  color-scheme:dark;
}
*{box-sizing:border-box}
[hidden]{display:none!important}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{animation:none!important;transition:none!important}}
body{background:var(--ink);color:var(--white);font-family:var(--body);font-size:17px;line-height:1.6;-webkit-font-smoothing:antialiased}
a{color:inherit}
.wrap{max-width:1180px;margin:0 auto;padding-inline:clamp(16px,4vw,40px)}
h1,h2,h3{font-family:var(--display);text-wrap:balance;margin:0;line-height:1.15}
p{margin:0}
.eyebrow{font-family:var(--display);font-size:13px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--steel)}
.eyebrow b{color:var(--blue);font-weight:600}
:focus-visible{outline:2px solid var(--blue);outline-offset:3px;border-radius:4px}

/* header */
.top{position:sticky;top:env(safe-area-inset-top,0px);z-index:10;background:rgba(12,13,16,.86);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.top .main-row{display:flex;align-items:center;justify-content:space-between;gap:20px;padding-block:14px}
.strip{border-bottom:1px solid var(--line);font-size:13.5px;color:var(--steel)}
.strip .wrap{display:flex;justify-content:space-between;align-items:center;gap:16px;padding-block:7px}
.city{display:flex;align-items:center;gap:8px;min-width:0}
.city svg{width:14px;height:14px;color:var(--blue);flex:none}
.city b{color:var(--white);font-weight:500}
.city .addr::before{content:"·";margin-right:8px}
.phone-btn svg{width:16px;height:16px;flex:none}
.phone-btn{font-variant-numeric:tabular-nums;white-space:nowrap}
.brand{display:flex;align-items:center;gap:12px;text-decoration:none}
.brand svg.logo{width:213px;height:47px;flex:none;display:block}
.brand svg.logo-sm{width:172px;height:38px}
.brand-name{font-family:var(--display);font-weight:700;font-size:17px;letter-spacing:.04em;line-height:1.1}
.brand-desc{font-family:var(--display);font-size:11.5px;color:var(--mist);letter-spacing:.05em}
.brand-desc i{font-style:normal;color:var(--blue)}
nav{display:flex;gap:22px;font-size:15px;white-space:nowrap}
.brand-desc,.brand-name{white-space:nowrap}
nav a{text-decoration:none;color:var(--mist)}
nav .menu{display:flex;gap:22px;list-style:none;margin:0;padding:0}
nav li{position:relative}
nav a[aria-current="page"]{color:var(--white)}
nav .has-sub>a::after{content:"";display:inline-block;width:6px;height:6px;margin:0 0 3px 7px;border-right:1.5px solid currentColor;border-bottom:1.5px solid currentColor;transform:rotate(45deg)}
nav .sub{position:absolute;top:100%;left:-16px;min-width:240px;margin:0;padding:10px 0;list-style:none;background:var(--ink-2);border:1px solid var(--line);border-radius:14px;box-shadow:0 18px 40px rgba(0,0,0,.45);opacity:0;visibility:hidden;transform:translateY(6px);transition:opacity .15s,transform .15s,visibility .15s;z-index:50}
nav .has-sub::before{content:"";position:absolute;left:0;right:0;top:100%;height:14px}
nav .sub{margin-top:10px}
nav .has-sub:hover .sub,nav .has-sub:focus-within .sub{opacity:1;visibility:visible;transform:none}
nav .sub a{display:block;padding:10px 18px}
nav .sub a:hover{background:var(--ink);color:var(--white)}
nav a:hover{color:var(--white)}
.btn{display:inline-flex;align-items:center;gap:10px;font-family:var(--display);font-weight:600;font-size:15px;padding:13px 22px;border-radius:999px;text-decoration:none;border:1px solid transparent;cursor:pointer;transition:background .2s,color .2s,border-color .2s}
.btn-white{background:var(--white);color:var(--ink)}
.btn-white:hover{background:var(--blue);color:var(--white)}
.btn-ghost{border-color:var(--line);color:var(--white);background:transparent}
.btn-ghost:hover{border-color:var(--steel)}
.dot{width:8px;height:8px;border-radius:50%;background:currentColor}
@media (max-width:1100px){nav{display:none}}
@media (max-width:860px){.top .btn{padding:10px 16px;font-size:14px}}
@media (max-width:520px){.brand svg.logo{width:172px;height:38px}.top .phone-btn{padding:9px 12px;font-size:13.5px;gap:6px}.strip .addr::before{display:none}}

/* hero */
.hero{padding-block:clamp(36px,5vw,72px) clamp(40px,6vw,72px)}
.hero .wrap{display:grid;grid-template-columns:1.15fr .85fr;gap:48px;align-items:center}
.hero h1{font-size:clamp(34px,5.4vw,64px);font-weight:700;letter-spacing:-.01em;margin-block:20px 26px}
.hero h1 em{font-style:normal;color:var(--blue)}
.lead-box{display:flex;gap:16px;align-items:flex-start;margin-top:32px;max-width:36em;padding:18px 20px;border-radius:14px;background:#111A2A;border:1px solid #22385C}
.lead-box svg{width:34px;height:34px;flex:none;margin-top:2px}
.lead-box p{font-size:16.5px;line-height:1.55;color:var(--mist);min-width:0}
.lead-box b{display:block;color:var(--white);font-family:var(--display);font-weight:600;font-size:17px;line-height:1.45;margin-bottom:4px}
.lead-box span{color:var(--blue)}
@media (max-width:520px){.lead-box{padding:16px;gap:12px}.lead-box svg{width:28px;height:28px}}
.hero .lead{font-size:clamp(17px,1.6vw,20px);line-height:1.6;color:var(--mist);max-width:34em}
.hero .actions{display:flex;flex-wrap:wrap;gap:12px;margin-top:36px}
.target{position:relative;max-width:460px;width:100%;justify-self:center;display:flex;flex-direction:column;gap:18px}
.target svg{width:100%;height:auto;display:block;overflow:visible}
.ring-spin{transform-box:view-box;transform-origin:200px 200px;animation:spin 60s linear infinite}
.ring-spin.rev{animation-duration:90s;animation-direction:reverse}
@keyframes spin{to{transform:rotate(360deg)}}
.seg{cursor:pointer;outline:none}
.seg path{transition:transform .35s ease,filter .35s ease,opacity .35s ease}
.seg text{font-family:var(--display);font-weight:700;letter-spacing:.08em;pointer-events:none;transition:transform .35s ease}
.seg.dim path{opacity:.55}
.seg.active path,.seg.active text{transform:var(--push)}
.seg.active path{opacity:1;filter:drop-shadow(0 0 14px rgba(76,141,246,.45))}
.seg:focus-visible path{stroke:var(--blue);stroke-width:3}
.seg-info{background:var(--ink-2);border:1px solid var(--line);border-radius:16px;padding:18px 20px;display:grid}
.seg-info .si{grid-area:1 / 1;display:flex;flex-direction:column;gap:6px;visibility:hidden;opacity:0;transition:opacity .3s ease}
.seg-info .si.on{visibility:visible;opacity:1}
.seg-info .eyebrow{font-size:12px}
.seg-info h3{font-size:20px;font-weight:700}
.seg-info p{color:var(--mist);font-size:15px;line-height:1.5}
.seg-info .row{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:8px;margin-top:4px}
.seg-info b{font-family:var(--display);font-weight:600;color:var(--white)}
.seg-info a{color:var(--blue);font-size:14.5px;text-decoration:none}
.seg-info a:hover{text-decoration:underline}
.seg-info.mk{border-color:#22385C;background:#111A2A}
@media (max-width:860px){.hero .wrap{grid-template-columns:1fr}.target{max-width:420px}}

.facts{border-block:1px solid var(--line)}
.facts .wrap{display:grid;grid-template-columns:repeat(4,1fr);gap:0}
.fact{padding:24px 20px;border-left:1px solid var(--line);min-width:0}
.fact:first-child{border-left:none;padding-left:0}
.fact b{display:block;font-family:var(--display);font-size:20px;font-weight:600}
.fact span{color:var(--steel);font-size:14.5px}
@media (max-width:860px){.facts .wrap{grid-template-columns:1fr 1fr}.fact{border-left:none;padding-left:0}}

section{padding-block:clamp(56px,8vw,96px)}
.head{display:flex;flex-direction:column;gap:12px;margin-bottom:40px;max-width:720px}
.head h2{font-size:clamp(28px,3.6vw,42px);font-weight:700}
.head p{color:var(--mist)}

/* services */
.svc{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:var(--line);border:1px solid var(--line);border-radius:18px;overflow:hidden}
.svc article{background:var(--ink);padding:28px;display:flex;flex-direction:column;gap:12px;min-width:0}
.svc article:hover{background:var(--ink-2)}
.svc h3{font-size:20px;font-weight:600;display:flex;align-items:center;gap:10px}
.svc h3 svg{width:22px;height:22px;flex:none}
.svc p{color:var(--mist);font-size:15.5px}
.svc .from{margin-top:auto;font-family:var(--display);font-weight:600;font-size:15px;color:var(--white)}
.svc .from span{color:var(--steel);font-weight:500}
.svc .more{margin-top:-4px;font-size:14.5px;color:var(--blue);text-decoration:none}
.svc .more:hover{text-decoration:underline}
.svc article.mk-card{grid-column:1 / -1;background:linear-gradient(110deg,#16305A,#111A2A 45%,var(--ink) 80%)}
.svc article.mk-card p{max-width:70ch}
.svc article.mk-card .from{color:var(--blue)}
.svc article.ai{background:linear-gradient(160deg,#122036,var(--ink) 65%)}
.svc article.ai .from{color:var(--blue)}
@media (max-width:960px){.svc{grid-template-columns:1fr 1fr}}
@media (max-width:620px){.svc{grid-template-columns:1fr}}

/* paper section: prices */
.paper{background:var(--paper);color:var(--paper-ink)}
.paper .eyebrow{color:var(--paper-mute)}
.paper .eyebrow b{color:var(--blue-deep)}
.paper .head p{color:var(--paper-mute)}
.packs{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
.pack{background:#FFFFFF;border:1px solid #DADDE3;border-radius:18px;padding:28px;display:flex;flex-direction:column;gap:16px;min-width:0}
.pack.main{background:var(--ink);color:var(--white);border-color:var(--ink)}
.pack .who{font-size:14.5px;color:var(--paper-mute)}
.pack.main .who{color:var(--mist)}
.pack h3{font-size:24px;font-weight:700}
.pack ul{margin:0;padding:0;list-style:none;display:flex;flex-direction:column;gap:8px;font-size:15.5px}
.pack li{display:flex;gap:10px}
.pack li::before{content:"";flex:none;width:8px;height:8px;margin-top:8px;border-radius:50%;border:2px solid var(--blue-deep)}
.pack.main li::before{border-color:var(--blue)}
.price{margin-top:auto;padding-top:16px;border-top:1px solid #DADDE3;display:flex;flex-direction:column;gap:2px;font-variant-numeric:tabular-nums}
.pack.main .price{border-color:var(--line)}
.price b{font-family:var(--display);font-size:28px;font-weight:700}
.price span{font-size:14.5px;color:var(--paper-mute)}
.pack.main .price span{color:var(--mist)}
.badge{align-self:flex-start;font-family:var(--display);font-size:12px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;background:var(--blue);color:var(--white);padding:5px 10px;border-radius:999px}
@media (max-width:1200px){.packs{grid-template-columns:repeat(2,1fr)}}
/* Две колонки: шахматный порядок (1 и 4 светлые, 2 и 3 тёмные) */
@media (min-width:701px) and (max-width:1200px){
.packs>.pack:nth-child(4n+3){background:var(--ink);color:var(--white);border-color:var(--ink)}
.packs>.pack:nth-child(4n+3) .who,.packs>.pack:nth-child(4n+3) .price span,.packs>.pack:nth-child(4n+3) .price s{color:var(--mist)}
.packs>.pack:nth-child(4n+3) li::before{border-color:var(--blue)}
.packs>.pack:nth-child(4n+3) .price{border-color:var(--line)}
.packs>.pack:nth-child(4n+3) .btn{background:var(--white);color:var(--ink)}
.packs>.pack:nth-child(4n+3) .btn:hover{background:var(--blue);color:var(--white)}
.packs>.pack.main:nth-child(4n){background:#FFFFFF;color:inherit;border-color:#DADDE3}
.packs>.pack.main:nth-child(4n) .who,.packs>.pack.main:nth-child(4n) .price span,.packs>.pack.main:nth-child(4n) .price s{color:var(--paper-mute)}
.packs>.pack.main:nth-child(4n) li::before{border-color:var(--blue-deep)}
.packs>.pack.main:nth-child(4n) .price{border-color:#DADDE3}
.packs>.pack.main:nth-child(4n) .btn{background:var(--paper-ink);color:var(--white)}
.packs>.pack.main:nth-child(4n) .btn:hover{background:var(--blue-deep)}
}
@media (max-width:700px){.packs{grid-template-columns:1fr}}
.pack{padding:24px}
.price s{font-size:15px;color:var(--paper-mute);font-variant-numeric:tabular-nums}
.pack.main .price s{color:var(--mist)}
.price .sep{margin-top:6px;font-size:13.5px}
.open-banner{display:flex;align-items:center;gap:10px;margin:0 0 24px;padding:12px 18px;border-radius:12px;background:#FFFFFF;border:1px solid #DADDE3;color:var(--paper-ink);font-weight:500;font-size:15px}
td.p s{font-weight:500;color:var(--paper-mute);margin-right:6px}

.pricelist{margin-top:56px}
.tabs{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:20px}
.tabs button{font-family:var(--display);font-weight:600;font-size:14.5px;padding:10px 18px;border-radius:999px;border:1px solid #C9CDD5;background:transparent;color:var(--paper-ink);cursor:pointer}
.tabs button[aria-selected="true"]{background:var(--paper-ink);color:var(--white);border-color:var(--paper-ink)}
.table-box{overflow-x:auto;background:#FFFFFF;border:1px solid #DADDE3;border-radius:16px;color:var(--paper-ink)}
.table-box td,.table-box td b,.table-box td.p{color:var(--paper-ink)}
table{width:100%;border-collapse:collapse;font-size:15.5px;min-width:560px}
th,td{text-align:left;padding:14px 20px;border-bottom:1px solid #E6E8EC;vertical-align:top}
th{font-family:var(--display);font-size:12.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--paper-mute);font-weight:600}
td.p{text-align:right;white-space:nowrap;font-family:var(--display);font-weight:600;font-variant-numeric:tabular-nums}
td small{display:block;color:var(--paper-mute);font-size:14px}
tr:last-child td{border-bottom:none}
.note{margin-top:16px;font-size:14.5px;color:var(--paper-mute);max-width:70ch}

/* comparison */
.cmp{overflow-x:auto;border:1px solid var(--line);border-radius:16px}
.cmp table{min-width:640px;color:var(--white)}
.cmp th,.cmp td{border-bottom:1px solid var(--line)}
.cmp th{color:var(--steel)}
.cmp td{color:var(--mist)}
.cmp td:first-child{color:var(--white)}
.cmp .us{background:#111A2A;color:var(--white)}
.cmp th.us{color:var(--blue)}

/* steps */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:28px;counter-reset:s}
.step{display:flex;flex-direction:column;gap:10px;min-width:0}
.step .n{font-family:var(--display);font-weight:700;font-size:15px;color:var(--blue);display:flex;align-items:center;gap:10px}
.step .n::after{content:"";flex:1;height:1px;background:var(--line)}
.step h3{font-size:19px;font-weight:600}
.step p{color:var(--mist);font-size:15.5px}
@media (max-width:860px){.steps{grid-template-columns:1fr 1fr}}
@media (max-width:520px){.steps{grid-template-columns:1fr}}

/* faq */
.faq{display:flex;flex-direction:column;border-top:1px solid var(--line)}
details{border-bottom:1px solid var(--line);padding-block:20px}
summary{cursor:pointer;font-family:var(--display);font-weight:600;font-size:18px;list-style:none;display:flex;justify-content:space-between;gap:16px}
summary::-webkit-details-marker{display:none}
summary::after{content:"+";color:var(--blue);font-size:22px;line-height:1}
details[open] summary::after{content:"−"}
details p{margin-top:12px;color:var(--mist);max-width:70ch}

/* contact */
.contact .wrap{display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:start}
.contact .head{margin-bottom:24px}
.cinfo{display:flex;flex-direction:column;gap:14px;color:var(--mist)}
.cinfo b{color:var(--white);font-family:var(--display);font-weight:600}
form{background:var(--ink-2);border:1px solid var(--line);border-radius:18px;padding:28px;display:flex;flex-direction:column;gap:16px;min-width:0}
label{display:flex;flex-direction:column;gap:6px;font-size:14px;color:var(--steel)}
input,select,textarea{font:inherit;font-size:16px;color:var(--white);background:var(--ink);border:1px solid var(--line);border-radius:10px;padding:12px 14px;width:100%}
input:focus,select:focus,textarea:focus{border-color:var(--blue);outline:none}
.form-ok{color:var(--blue);font-size:15px}
@media (max-width:860px){.contact .wrap{grid-template-columns:1fr}}

/* placeholders: условные картинки */
.ph{position:relative;aspect-ratio:16/10;max-width:100%;border-radius:14px;overflow:hidden;background:
  radial-gradient(circle at 50% 50%,transparent 0 22%,rgba(163,167,176,.10) 22% 23%,transparent 23% 38%,rgba(163,167,176,.08) 38% 39%,transparent 39%),
  repeating-linear-gradient(135deg,#14161B 0 14px,#111317 14px 28px);
  border:1px dashed #333743;display:grid;place-items:center}
.ph svg{width:22%;opacity:.35}
.ph .ph-label{position:absolute;left:12px;bottom:12px;font-family:var(--display);font-size:12px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;color:var(--steel);background:var(--ink);border:1px solid var(--line);padding:5px 10px;border-radius:999px}
.todo{color:var(--blue)}

/* cases */
.cases{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
.case{display:flex;flex-direction:column;gap:14px;min-width:0}
.case .meta{display:flex;flex-wrap:wrap;gap:8px}
.chip{font-size:13px;color:var(--mist);border:1px solid var(--line);border-radius:999px;padding:3px 10px}
.case h3{font-size:19px;font-weight:600}
.case p{color:var(--mist);font-size:15.5px}
.case dl{display:grid;grid-template-columns:1fr 1fr 1fr;gap:12px;margin:0;padding-top:14px;border-top:1px solid var(--line)}
.case dt{font-size:12.5px;color:var(--steel);letter-spacing:.04em}
.case dd{margin:0;font-family:var(--display);font-weight:600;font-size:17px;color:var(--white);font-variant-numeric:tabular-nums}
.cases-more{margin-top:28px;display:flex;flex-wrap:wrap;gap:16px;align-items:center;justify-content:space-between;color:var(--mist);font-size:15.5px}
@media (max-width:960px){.cases{grid-template-columns:1fr 1fr}}
@media (max-width:620px){.cases{grid-template-columns:1fr}}

/* about */
.about-grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:56px;align-items:start}
.about-grid .ph{aspect-ratio:4/5}
.story{display:flex;flex-direction:column;gap:18px;min-width:0}
.story h3{font-size:24px;font-weight:700}
.story .role{color:var(--steel);font-size:15px;margin-top:-10px}
.story p{color:var(--mist);max-width:62ch}
.quote{font-family:var(--display);font-size:clamp(19px,2vw,23px);font-weight:600;line-height:1.4;color:var(--white);padding-left:20px;border-left:3px solid var(--blue)}
.timeline{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;padding-top:20px;border-top:1px solid var(--line)}
.timeline b{display:block;font-family:var(--display);font-size:15px;color:var(--white)}
.timeline span{font-size:14.5px;color:var(--steel)}
.values{display:grid;grid-template-columns:repeat(4,1fr);gap:24px;margin-top:64px}
.value{display:flex;flex-direction:column;gap:8px;min-width:0}
.value h3{font-size:17px;font-weight:600;display:flex;align-items:center;gap:10px}
.value h3::before{content:"";width:10px;height:10px;border-radius:50%;background:var(--white);box-shadow:0 0 0 4px var(--ink),0 0 0 6px var(--steel)}
.value p{color:var(--mist);font-size:15px}
.team{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;margin-top:64px}
.member{display:flex;flex-direction:column;gap:10px;min-width:0}
.member .ph{aspect-ratio:1/1}
.member b{font-family:var(--display);font-weight:600}
.member span{font-size:14.5px;color:var(--steel)}
@media (max-width:960px){.about-grid{grid-template-columns:1fr}.about-grid .ph{max-width:420px}.values,.team{grid-template-columns:1fr 1fr}}
@media (max-width:520px){.values,.team,.timeline{grid-template-columns:1fr}}

/* header actions, buttons */
.top-actions{display:flex;gap:10px;align-items:center}
.top .btn-ghost{padding:12px 18px}
.dot-blue{background:var(--blue)}
.btn-dark{background:var(--paper-ink);color:var(--white)}
.btn-dark:hover{background:var(--blue-deep)}
.pack .btn{justify-content:center;width:100%}
@media (max-width:860px){.hide-sm{display:none}}


/* audit checklist */
.checks{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:12px;color:var(--mist)}
.checks li{display:flex;gap:12px}
.checks b{color:var(--white);font-weight:600}
.demo-note{margin-top:20px;font-size:14.5px;color:var(--steel)}
.form-hint{margin:-4px 0 0;font-size:13.5px;color:var(--steel)}
.checks li::before{content:"";flex:none;width:10px;height:10px;margin-top:8px;border-radius:50%;background:var(--white);box-shadow:0 0 0 3px var(--ink),0 0 0 5px var(--blue)}

/* contacts */
.contacts{border-top:1px solid var(--line)}
.contacts-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:24px;align-items:stretch}
.cards{display:grid;grid-template-columns:1fr 1fr;gap:12px;min-width:0}
.ccard{background:var(--ink-2);border:1px solid var(--line);border-radius:14px;padding:20px;display:flex;flex-direction:column;gap:6px;min-width:0}
.ccard.wide{grid-column:span 2}
.ccard.cta{flex-direction:row;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:16px;background:#111A2A;border-color:#22385C}
.clabel{font-family:var(--display);font-size:12px;font-weight:600;letter-spacing:.1em;text-transform:uppercase;color:var(--steel)}
.cval{font-family:var(--display);font-size:18px;font-weight:600;color:var(--white);overflow-wrap:anywhere}
.csub{font-size:14px;color:var(--steel)}
.copy{align-self:flex-start;margin-top:4px;font:inherit;font-size:13.5px;color:var(--blue);background:none;border:none;padding:0;cursor:pointer}
.copy:hover{text-decoration:underline}
.clinks{display:flex;flex-wrap:wrap;gap:4px 16px;margin-top:4px}.clinks .copy{margin-top:0;text-decoration:none}.clinks .copy:hover{text-decoration:underline}
.route{justify-content:center;gap:10px;padding:32px;min-height:320px;background:linear-gradient(160deg,#122036,var(--ink-2) 70%)}
.route>svg{width:56px;height:56px;margin-bottom:8px}
.route .btn{align-self:flex-start;margin-top:12px}
@media (max-width:860px){.contacts-grid{grid-template-columns:1fr}.route{min-height:0}}
@media (max-width:480px){.cards{grid-template-columns:1fr}.ccard.wide{grid-column:auto}}

/* dialog */
dialog{border:none;padding:0;background:transparent;color:var(--white);max-width:min(460px,calc(100vw - 32px));width:100%;max-height:calc(100dvh - 32px);overflow-y:auto}
.opt{font-weight:400;color:var(--steel)}
.dlg-wide{max-width:min(620px,calc(100vw - 32px))}
.dd-row{display:grid;grid-template-columns:1fr 1fr;gap:14px}
@media (max-width:560px){.dd-row{grid-template-columns:1fr}}
.dd-sub{font-size:14.5px;color:var(--mist);margin-top:-4px}
.cta-hint{margin-top:22px;font-size:15px;color:var(--mist)}
.cta-hint+.actions{margin-top:14px!important}
dialog::backdrop{background:rgba(5,6,8,.72);backdrop-filter:blur(4px)}
dialog form{position:relative;background:var(--ink-2);border:1px solid var(--line);border-radius:18px;padding:28px;gap:14px}
dialog h3{font-size:22px;font-weight:700;padding-right:32px}
.dlg-pack{font-family:var(--display);font-weight:600;color:var(--blue);background:#111A2A;border:1px solid #22385C;border-radius:10px;padding:10px 14px}
.dlg-close{position:absolute;top:14px;right:14px;width:36px;height:36px;border-radius:50%;border:1px solid var(--line);background:var(--ink);color:var(--mist);font-size:22px;line-height:1;cursor:pointer}
.dlg-close:hover{color:var(--white);border-color:var(--steel)}
.agree{flex-direction:row;align-items:center;gap:10px;font-size:13.5px}
.agree input{width:18px;height:18px;flex:none;accent-color:var(--blue)}
.agree a{color:inherit;text-decoration:underline;text-underline-offset:2px}
.form-err{color:#F08A7E;font-size:14px}
textarea{resize:vertical}

/* concept: маркетолог + ИИ = результат */
.concept{padding-bottom:0}
.formula{display:grid;grid-template-columns:1fr auto 1fr auto 1.1fr;gap:20px;align-items:stretch}
.fcol{background:var(--ink-2);border:1px solid var(--line);border-radius:18px;padding:26px;display:flex;flex-direction:column;gap:14px;min-width:0}
.fcol.ai{background:linear-gradient(160deg,#122036,var(--ink-2) 70%);border-color:#22385C}
.fcol.result{background:var(--white);color:var(--ink);border-color:var(--white)}
.fcol.result svg{width:44px;height:44px}
.flabel{font-family:var(--display);font-size:13px;font-weight:600;letter-spacing:.12em;text-transform:uppercase;color:var(--steel)}
.fcol.ai .flabel{color:var(--blue)}
.fcol.result .flabel{color:var(--paper-mute)}
.fcol ul{margin:0;padding:0;list-style:none;display:flex;flex-direction:column;gap:10px;font-size:15.5px;color:var(--mist)}
.fcol li{display:flex;gap:10px}
.fcol li::before{content:"";flex:none;width:6px;height:6px;margin-top:9px;border-radius:50%;background:var(--steel)}
.fcol.ai li::before{background:var(--blue)}
.fplus{align-self:center;font-family:var(--display);font-weight:700;font-size:34px;color:var(--steel)}
.fcol dl{margin:0;display:flex;flex-direction:column;gap:12px}
.fcol dt{font-family:var(--display);font-weight:700;font-size:17px}
.fcol dd{margin:0;font-size:15px;color:var(--paper-mute)}
@media (max-width:1000px){.formula{grid-template-columns:1fr}.fplus{justify-self:center;font-size:28px;line-height:1}}

/* mobile: burger, menu panel, bottom bar */
.burger{display:none;width:44px;height:44px;border-radius:12px;border:1px solid var(--line);background:transparent;color:var(--white);place-items:center;cursor:pointer;flex:none}
.burger svg{width:22px;height:22px}
.burger .b-close{display:none}
.burger[aria-expanded="true"] .b-open{display:none}
.burger[aria-expanded="true"] .b-close{display:inline}
.mnav{border-top:1px solid var(--line);background:var(--ink);max-height:calc(100dvh - 110px);overflow-y:auto}
.mnav .wrap{display:flex;flex-direction:column;padding-block:8px 24px}
.mnav .l{padding-block:14px;border-bottom:1px solid var(--line);font-family:var(--display);font-weight:600;font-size:18px;text-decoration:none}
.mnav .sub-l{padding-left:18px;font-size:16px;font-weight:500;color:var(--mist)}
.mnav-btns{display:flex;flex-direction:column;gap:10px;margin-top:20px}
.mnav-btns .btn{justify-content:center}
.mnav-addr{margin-top:16px;font-size:14px;color:var(--steel)}
.strip-phone{display:none;color:var(--white);font-weight:600;text-decoration:none;white-space:nowrap}
.mbar{display:none}
@media (max-width:1100px){.burger{display:grid}}
@media (max-width:700px){
  .mbar{display:flex;gap:10px;position:fixed;left:0;right:0;bottom:0;z-index:20;padding:10px 16px calc(10px + env(safe-area-inset-bottom,0px));background:rgba(12,13,16,.94);backdrop-filter:blur(10px);border-top:1px solid var(--line)}
  .mbar .btn{flex:1;justify-content:center;padding:13px 12px;font-size:15px}
  .mbar .btn-white{flex:1.6}
  body{padding-bottom:76px}
  .hero .actions .btn{flex:1 1 100%;justify-content:center}
  .head{margin-bottom:28px}
  section{padding-block:56px}
  .svc article,.pack,form{padding:22px}
}
@media (max-width:520px){
  .top .phone-btn{display:none}
  .strip-phone{display:inline}
  .strip .addr{display:none}
  .top .main-row{padding-block:10px}
  .hero .eyebrow{font-size:12px}
  .target{max-width:100%}
  .facts .wrap{gap:0 16px}
  .fact{padding:16px 0}
  .fact b{font-size:17px}
  .case dl{grid-template-columns:1fr 1fr}
  .timeline{grid-template-columns:1fr}
  .ccard.cta .btn{width:100%;justify-content:center}
  footer .wrap{flex-direction:column;align-items:flex-start}
}
/* прайс-таблица на узком экране: строки как карточки */
@media (max-width:620px){
  .table-box table{min-width:0}
  .table-box thead{display:none}
  .table-box tr{display:grid;grid-template-columns:1fr auto;gap:4px 12px;padding:14px 16px;border-bottom:1px solid #E6E8EC}
  .table-box tr:last-child{border-bottom:none}
  .table-box td{padding:0;border:none}
  .table-box td:nth-child(2){grid-column:1 / -1;grid-row:2}
  .table-box td.p{grid-column:2;grid-row:1}
}

footer{border-top:1px solid var(--line);padding-block:48px 24px;color:var(--steel);font-size:14px}
footer .wrap{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:32px;align-items:start}
footer .f-brand p{margin-top:14px;max-width:36ch}
footer .f-col{display:flex;flex-direction:column;gap:10px}
footer .f-col a{color:var(--mist);text-decoration:none}
footer .f-col a:hover{color:var(--white)}
footer .f-h{font-family:var(--display);font-size:12px;font-weight:600;letter-spacing:.1em;text-transform:uppercase;color:var(--steel);margin-bottom:4px}
footer .f-bottom{display:flex;flex-wrap:wrap;justify-content:space-between;gap:8px 24px;margin-top:40px;padding-top:20px;border-top:1px solid var(--line);font-size:13px}
footer .f-docs{display:flex;flex-wrap:wrap;gap:8px 20px}footer .f-docs a{color:inherit;opacity:.75}footer .f-docs a:hover{opacity:1}
@media (max-width:760px){footer .wrap{grid-template-columns:1fr}}
.proto{background:var(--blue);color:var(--white);text-align:center;font-size:13.5px;padding:7px 16px;font-family:var(--display);font-weight:500;letter-spacing:.03em}

/* Внутренние страницы */
.crumbs{display:flex;flex-wrap:wrap;gap:8px;font-size:13.5px;color:var(--steel);margin-bottom:28px}
.crumbs a{color:var(--steel);text-decoration:none}
.crumbs a:hover{color:var(--white)}
.crumbs [aria-current]{color:var(--mist)}

/* Страница услуги */
.s-hero{padding-top:clamp(28px,4vw,48px)}
.s-hero .wrap{grid-template-columns:1.2fr .8fr;gap:40px;align-items:end}
.s-hero .crumbs{margin-bottom:20px}
.s-hero h1{margin-block:12px 16px}
.s-hero .actions{margin-top:24px}
.s-hero h1{font-size:clamp(32px,4.2vw,52px)}
.s-facts{list-style:none;margin:0;padding:0;display:grid;gap:1px;background:var(--line);border:1px solid var(--line);border-radius:18px;overflow:hidden}
.s-facts li{background:var(--ink-2);padding:18px 20px;display:flex;gap:16px;align-items:center;position:relative;transition:background .4s}
.s-facts li>div{display:flex;flex-direction:column;gap:4px;min-width:0}
.s-facts li::before{content:"";position:absolute;left:0;top:0;bottom:0;width:3px;background:var(--blue);transform:scaleY(0);transition:transform .4s}
.s-facts li.on{background:#141C2A}
.s-facts li.on::before{transform:none}
.f-ico{flex:none;width:48px;height:48px;border-radius:12px;background:#111A2A;border:1px solid #22385C;display:grid;place-items:center}
.f-ico svg{width:40px;height:40px;overflow:visible}
.i-dim{fill:#33373F}.i-track{fill:none;stroke:#33373F;stroke-width:3;stroke-linecap:round}
.i-line{fill:none;stroke:var(--blue);stroke-width:3;stroke-linecap:round;stroke-linejoin:round}
.i-arc{fill:none;stroke:#3FBF6F;stroke-width:4;stroke-linecap:round;stroke-dasharray:100;stroke-dashoffset:0}
.i-dot{fill:var(--blue)}.i-bar{fill:var(--blue)}.i-day{fill:var(--blue)}
@media (prefers-reduced-motion:no-preference){
  .a-scan{animation:bm-scan 3.2s ease-in-out infinite}
  .a-fill{animation:bm-fill 2.6s ease-out infinite}
  .a-grow{transform-box:fill-box;transform-origin:bottom;animation:bm-grow 2.8s ease-out infinite;animation-delay:var(--d)}
  .i-day{animation:bm-day 3.2s steps(1) infinite;animation-delay:var(--d)}
  .a-drop{animation:bm-drop 1.5s ease-in infinite;animation-delay:var(--d)}
  .a-draw{stroke-dasharray:100;animation:bm-draw 3s ease-in-out infinite}
  .a-spin{transform-box:fill-box;transform-origin:center;animation:bm-spin 6s linear infinite}
  .s-facts li{opacity:0;transform:translateX(12px);animation:bm-in .5s ease-out forwards}
  .s-facts li:nth-child(2){animation-delay:.12s}.s-facts li:nth-child(3){animation-delay:.24s}.s-facts li:nth-child(4){animation-delay:.36s}
}
@keyframes bm-in{to{opacity:1;transform:none}}
@keyframes bm-scan{0%,100%{transform:translate(0,-9px)}33%{transform:translate(12px,0)}66%{transform:translate(2px,9px)}}
@keyframes bm-fill{0%{stroke-dashoffset:100}45%,85%{stroke-dashoffset:0}100%{stroke-dashoffset:0;opacity:0}}
@keyframes bm-grow{0%{transform:scaleY(.1)}40%,85%{transform:scaleY(1)}100%{transform:scaleY(.1)}}
@keyframes bm-day{0%{fill:#33373F}20%,100%{fill:var(--blue)}}
@keyframes bm-drop{0%{transform:translateY(0);opacity:0}15%{opacity:1}70%{transform:translateY(22px);opacity:1}100%{transform:translateY(32px);opacity:0}}
@keyframes bm-draw{0%{stroke-dashoffset:100}50%,90%{stroke-dashoffset:0}100%{stroke-dashoffset:0;opacity:.3}}
@keyframes bm-spin{to{transform:rotate(360deg)}}
.s-facts b{font-family:var(--display);font-size:18px;font-weight:700;color:var(--white);line-height:1.3}
.s-facts span{font-size:14.5px;color:var(--steel)}
@media (max-width:860px){.s-hero .wrap{grid-template-columns:1fr}.s-facts{grid-template-columns:1fr 1fr}}
@media (max-width:480px){.s-facts{grid-template-columns:1fr}}
.s-body .bm-sec{width:min(1100px,100% - 40px);margin-inline:auto;padding-block:clamp(48px,7vw,88px);border-top:1px solid var(--line)}
.s-body .bm-sec>h2{font-size:clamp(28px,3.6vw,42px);font-weight:700;margin-block:12px 18px;max-width:22em}
.s-body .bm-sec>p{color:var(--mist);max-width:44em;font-size:17px}
.s-body .bm-sec>p+p{margin-top:12px}
.s-body .bm-sec>p strong{color:var(--white)}
.s-body .bm-small{font-size:14.5px!important;color:var(--steel)!important;margin-top:20px}
.bm-cards{list-style:none;margin:28px 0 0;padding:0;display:grid;grid-template-columns:repeat(2,1fr);gap:16px}
.bm-cards li{background:var(--ink-2);border:1px solid var(--line);border-radius:16px;padding:22px 24px;color:var(--mist);font-size:16px}
.bm-cards li:last-child:nth-child(odd){grid-column:1 / -1}
.bm-cards a{color:var(--blue);text-decoration:none;white-space:nowrap}
.bm-cards a:hover{text-decoration:underline}
.bm-cards strong{display:block;color:var(--white);font-family:var(--display);font-size:18px;font-weight:600;margin-bottom:6px}
.bm-checks{list-style:none;margin:28px 0 0;padding:0;display:grid;grid-template-columns:repeat(2,1fr);gap:14px 32px}
.bm-checks li{position:relative;padding-left:24px;color:var(--mist);font-size:16px}
.bm-checks li::before{content:"";position:absolute;left:0;top:8px;width:10px;height:10px;border-radius:50%;background:var(--white);box-shadow:0 0 0 3px var(--ink),0 0 0 5px var(--blue)}
.bm-checks strong{color:var(--white)}
.bm-duo{display:grid;grid-template-columns:1fr 1fr;gap:16px;margin-top:28px}
.bm-duo>.wp-block-column{background:var(--ink-2);border:1px solid var(--line);border-radius:16px;padding:24px}
.bm-duo>.wp-block-column.ai{background:linear-gradient(160deg,#122036,var(--ink-2) 70%);border-color:#22385C}
.bm-duo h3{font-size:18px;font-weight:600;margin-bottom:14px}
.bm-duo .ai h3{color:var(--blue)}
.bm-duo ul{margin:0;padding-left:20px;color:var(--mist);display:flex;flex-direction:column;gap:8px}
.bm-steps{list-style:none;counter-reset:st;margin:28px 0 24px;padding:0;display:grid;grid-template-columns:repeat(5,1fr);gap:16px}
.bm-steps li{counter-increment:st;background:var(--ink-2);border:1px solid var(--line);border-radius:16px;padding:22px;color:var(--mist);font-size:15px}
.bm-steps li::before{content:counter(st);display:grid;place-items:center;width:34px;height:34px;border-radius:50%;background:var(--blue);color:var(--white);font-family:var(--display);font-weight:700;margin-bottom:14px}
.bm-steps strong{display:block;color:var(--white);font-family:var(--display);font-size:17px;margin-bottom:6px}
.bm-faq .wp-block-details{border-bottom:1px solid var(--line);padding-block:18px;max-width:52em}
.bm-faq summary{cursor:pointer;font-family:var(--display);font-weight:600;font-size:18px;color:var(--white)}
.bm-faq details p{margin-top:10px;color:var(--mist)}
.packs-h{font-size:24px;font-weight:700;margin-block:48px 20px}
.packs.packs-1{grid-template-columns:minmax(0,420px)}
.packs.packs-2{grid-template-columns:repeat(2,minmax(0,420px))}
.note a{color:var(--blue-deep)}
@media (max-width:1100px){.bm-steps{grid-template-columns:repeat(2,1fr)}}
@media (max-width:700px){.bm-cards,.bm-checks,.bm-duo,.bm-steps,.packs.packs-2{grid-template-columns:1fr}}

/* Невысокие экраны ноутбуков (1366×768 и т. п.): первый экран главной компактнее, чтобы кнопка была видна без прокрутки */
@media (min-width:861px) and (max-height:820px){
  .hero{padding-block:28px 40px}
  .hero .wrap{align-items:start}
  .hero h1{font-size:clamp(34px,3.6vw,50px);margin-block:16px 20px}
  .hero .lead{font-size:17px}
  .hero .lead-box{margin-top:26px;padding:14px 18px}
  .hero .cta-hint{margin-top:16px}
  .hero .actions{margin-top:28px}
  .s-hero .crumbs{margin-bottom:12px}
}
@media (min-width:861px) and (max-width:1100px){.cta-hint{font-size:14px}}

/* Инфографика: «было / стало» */
.ba{display:grid;grid-template-columns:1fr auto 1fr;gap:28px;align-items:start;margin-top:32px;max-width:860px}
.ba-phone{margin:0;display:flex;flex-direction:column;align-items:center;gap:18px}
.ba-tag{font-family:var(--display);font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--steel);border:1px solid var(--line);border-radius:999px;padding:5px 12px}
.ba-tag.new{color:var(--white);background:var(--blue);border-color:var(--blue)}
.ba-screen{position:relative;width:270px;height:460px;border-radius:34px;border:8px solid #22252C;box-shadow:0 0 0 1px #33373F,0 24px 50px rgba(0,0,0,.45);overflow:hidden;padding:22px 16px;display:flex;flex-direction:column;gap:12px;font-family:Arial,sans-serif}
.ba-screen.old{background:#EFEDE6;color:#333}
.o-top{display:flex;justify-content:space-between;align-items:center;font-size:13px;color:#8A3B12}
.o-top i{width:22px;height:14px;border-top:2px solid #777;border-bottom:2px solid #777;position:relative}
.o-nav{display:flex;flex-wrap:wrap;gap:4px 10px;font-size:10px;color:#2B55A0;text-decoration:underline}
.o-banner{height:110px;border-radius:4px;background:linear-gradient(135deg,#9BA6B0,#C9CED3);display:grid;place-items:center;font-family:'Times New Roman',serif;font-size:22px;font-style:italic;color:#fff;text-shadow:0 1px 2px rgba(0,0,0,.4)}
.o-text{font-size:11px;line-height:1.45;color:#555}
.o-link{font-size:11px;color:#2B55A0;text-decoration:underline}
.ba-screen.fresh{--brand:#D2673A;--brand-ink:#1E1A17;background:#F7F4F0;color:var(--brand-ink);font-family:var(--body);padding:0;gap:0}
.n-hero{position:relative;height:238px;padding:0 16px 16px;display:flex;flex-direction:column;justify-content:flex-end;gap:7px;overflow:hidden;color:#fff}
.n-hero img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 78%;z-index:0}
.n-hero::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(20,16,12,.55) 0%,rgba(20,16,12,0) 24%,rgba(20,16,12,.35) 48%,rgba(20,16,12,.88) 100%);z-index:1}
.n-hero>*{position:relative;z-index:2}
.n-bar{position:absolute;left:14px;right:14px;top:14px;display:flex;align-items:center;justify-content:space-between}
.n-logo{display:flex;align-items:center;gap:8px}
.n-mark{width:28px;height:28px;border-radius:8px;background:var(--brand);display:grid;place-items:center}
.n-mark svg{width:17px;height:17px}
.n-name{display:flex;flex-direction:column;line-height:1.05}
.n-name b{font-family:var(--display);font-size:13.5px;font-weight:700;letter-spacing:-.01em}
.n-name i{font-style:normal;font-size:8.5px;letter-spacing:.06em;opacity:.85}
.n-call{width:30px;height:30px;border-radius:50%;background:rgba(255,255,255,.18);backdrop-filter:blur(4px);display:grid;place-items:center}
.n-call svg{width:14px;height:14px}
.n-eyebrow{font-size:9px;font-weight:600;letter-spacing:.12em;text-transform:uppercase;color:#F6DCCD;text-shadow:0 1px 6px rgba(0,0,0,.5)}
.n-h{font-family:var(--display);font-weight:700;font-size:19px;line-height:1.16;text-shadow:0 1px 10px rgba(0,0,0,.35)}
.n-body{padding:14px 16px 16px;display:flex;flex-direction:column;gap:12px}
.n-pros{display:flex;gap:8px}
.n-pros span{flex:1;display:flex;align-items:center;gap:6px;font-size:10.5px;font-weight:600;color:var(--brand-ink);background:#fff;border:1px solid #E9E2DA;border-radius:9px;padding:7px 8px}
.n-pros span::before{content:"";flex:none;width:12px;height:12px;border-radius:50%;background:var(--brand) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 12 12'%3E%3Cpath d='M3 6.2l2 2 4-4.4' fill='none' stroke='white' stroke-width='1.6' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/contain no-repeat}
.n-quiz{background:#fff;border:1px solid #E9E2DA;border-radius:12px;padding:11px 12px;font-size:11px;font-weight:600}
.n-quiz div{display:flex;gap:6px;margin-top:8px}
.n-quiz span{flex:1;text-align:center;padding:6px 0;border-radius:8px;border:1px solid #E1D8CE;color:#6B6159;font-weight:600}
.n-quiz span.on{background:var(--brand-ink);border-color:var(--brand-ink);color:#fff}
.n-btn{text-align:center;background:var(--brand);color:#fff;font-family:var(--display);font-weight:700;font-size:13px;border-radius:12px;padding:12px;box-shadow:0 6px 16px rgba(210,103,58,.35)}
.mark{position:absolute;z-index:3;right:8px;width:22px;height:22px;border-radius:50%;display:grid;place-items:center;font:700 12px/1 var(--display);color:#fff;background:#D9483B;box-shadow:0 0 0 3px rgba(217,72,59,.25)}
.mark.good{background:var(--blue);box-shadow:0 0 0 3px rgba(76,141,246,.3)}
.ba-notes{margin:0;padding:0;list-style:none;counter-reset:n;display:flex;flex-direction:column;gap:8px;width:270px;font-size:14.5px;color:var(--mist)}
.ba-notes li{counter-increment:n;display:flex;gap:10px;align-items:flex-start}
.ba-notes li::before{content:counter(n);flex:none;width:20px;height:20px;border-radius:50%;display:grid;place-items:center;font:700 11px/1 var(--display);color:#fff;background:#D9483B;margin-top:1px}
.ba-notes.good li::before{background:var(--blue)}
.ba-arrow{align-self:center;margin-top:-60px;display:flex;flex-direction:column;align-items:center;gap:6px;color:var(--blue);font-family:var(--display);font-weight:600;font-size:13px}
.ba-arrow svg{width:48px;height:24px}
.ba-caption{margin-top:28px;font-size:15px;color:var(--steel)!important}
.ba-caption a{color:var(--blue);text-decoration:none;white-space:nowrap}
@media (max-width:760px){.ba{grid-template-columns:1fr;justify-items:center}.ba-arrow{margin:0;flex-direction:row}.ba-arrow svg{transform:rotate(90deg)}}

/* Инфографика: шкала скорости */
.speed{display:grid;grid-template-columns:auto 1fr;gap:40px;align-items:center;margin-top:36px;padding:28px 32px;background:var(--ink-2);border:1px solid var(--line);border-radius:18px;max-width:860px}
.gauge{position:relative;width:170px;height:170px}
.gauge svg{width:100%;height:100%;transform:rotate(-90deg)}
.g-track{fill:none;stroke:#262931;stroke-width:10}
.g-bar{fill:none;stroke:#3FBF6F;stroke-width:10;stroke-linecap:round;stroke-dasharray:var(--len);stroke-dashoffset:var(--val)}
.g-num{position:absolute;inset:0;display:grid;place-content:center;text-align:center}
.g-num b{font-family:var(--display);font-size:46px;font-weight:700;color:var(--white);line-height:1}
.g-num span{font-size:13px;color:var(--steel)}
.speed-h{font-family:var(--display);font-weight:600;font-size:19px;color:var(--white)}
.speed ul{list-style:none;margin:14px 0 0;padding:0;display:flex;flex-direction:column;gap:10px;color:var(--mist);font-size:15.5px}
.speed li b{color:var(--white);font-family:var(--display);margin-right:4px}
@media (max-width:640px){.speed{grid-template-columns:1fr;justify-items:center;text-align:center;padding:24px}.speed ul{text-align:left}}

/* Появление при прокрутке (только если движение не отключено) */
@media (prefers-reduced-motion:no-preference){
  .js [data-reveal] .ba-phone{opacity:0;transform:translateY(24px);transition:opacity .6s,transform .6s}
  .js [data-reveal] .ba-after{transition-delay:.35s}
  .js [data-reveal] .ba-arrow{opacity:0;transition:opacity .4s .25s}
  .js [data-reveal] .mark{transform:scale(0);transition:transform .35s cubic-bezier(.3,1.6,.5,1)}
  .js [data-reveal] .ba-before .mark{transition-delay:.7s}
  .js [data-reveal] .ba-after .mark{transition-delay:1.1s}
  .js [data-reveal].in .ba-phone,.js [data-reveal].in .ba-arrow{opacity:1;transform:none}
  .js [data-reveal].in .mark{transform:none}
  .js [data-reveal] .g-bar{stroke-dashoffset:var(--len);transition:stroke-dashoffset 1.4s cubic-bezier(.2,.7,.2,1)}
  .js [data-reveal].in .g-bar{stroke-dashoffset:var(--val)}
}

/* Этапы — линия времени */
.bm-steps{position:relative}
.bm-steps::before{content:"";position:absolute;left:40px;right:40px;top:39px;height:2px;background:linear-gradient(90deg,var(--blue),#262931);z-index:0}
.bm-steps li{position:relative;z-index:1}
.bm-steps li:first-child::before{box-shadow:0 0 0 5px rgba(76,141,246,.25)}
@media (max-width:1100px){.bm-steps::before{display:none}}

/* Иконки для блоков текста: класс ic-<имя> на пункте списка, группе или колонке */
.ic-nosite{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Crect x='3' y='4' width='18' height='13' rx='2'/%3E%3Cpath d='M8 21h8M12 17v4M9.5 8l5 5M14.5 8l-5 5'/%3E%3C/svg%3E")}
.ic-down{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M3 7l6 6 4-4 8 8'/%3E%3Cpath d='M21 11v6h-6'/%3E%3C/svg%3E")}
.ic-ads{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Ccircle cx='12' cy='12' r='9'/%3E%3Ccircle cx='12' cy='12' r='5'/%3E%3Ccircle cx='12' cy='12' r='1.2'/%3E%3C/svg%3E")}
.ic-new{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M12 21v-9'/%3E%3Cpath d='M12 12c0-4.5 3-7 8-7 0 5-3 7-8 7z'/%3E%3Cpath d='M12 14.5c0-3-2-5-6.5-5 0 4 2 5 6.5 5z'/%3E%3C/svg%3E")}
.ic-pen{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M4 20h4L19 9l-4-4L4 16z'/%3E%3Cpath d='M13.5 6.5l4 4'/%3E%3C/svg%3E")}
.ic-search{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Ccircle cx='11' cy='11' r='7'/%3E%3Cpath d='M20 20l-4-4'/%3E%3C/svg%3E")}
.ic-chart{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 20V11M11 20V5M17 20v-7M22 20H2'/%3E%3C/svg%3E")}
.ic-shield{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M12 3l8 3v6c0 5-3.5 8-8 9-4.5-1-8-4-8-9V6z'/%3E%3Cpath d='M8.5 12l2.5 2.5 4.5-5'/%3E%3C/svg%3E")}
.ic-person{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Ccircle cx='12' cy='8' r='4'/%3E%3Cpath d='M4 21c1-4 4-6 8-6s7 2 8 6'/%3E%3C/svg%3E")}
.ic-chip{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Crect x='6' y='6' width='12' height='12' rx='2'/%3E%3Cpath d='M9 2.5v3.5M15 2.5v3.5M9 18v3.5M15 18v3.5M2.5 9h3.5M2.5 15h3.5M18 9h3.5M18 15h3.5'/%3E%3Crect x='10' y='10' width='4' height='4'/%3E%3C/svg%3E")}
/* Чередование фона секций во всю ширину */
.s-body .bm-sec:nth-child(even){background:var(--ink-2);box-shadow:0 0 0 100vmax var(--ink-2);clip-path:inset(0 -100vmax);border-top-color:transparent}
.s-body .bm-sec:nth-child(even)+.bm-sec{border-top-color:transparent}
.s-body .bm-sec:nth-child(even) .bm-cards li,.s-body .bm-sec:nth-child(even) .bm-group,.s-body .bm-sec:nth-child(even) .bm-duo>.wp-block-column,.s-body .bm-sec:nth-child(even) .bm-steps li,.s-body .bm-sec:nth-child(even) .speed{background:var(--ink)}

/* Карточки с иконкой */
.bm-cards li[class*="ic-"]{position:relative;padding-top:80px}
.bm-cards li[class*="ic-"]::before{content:"";position:absolute;left:24px;top:22px;width:42px;height:42px;border-radius:12px;background:rgba(76,141,246,.08);box-shadow:inset 0 0 0 1px #22385C}
.bm-cards li[class*="ic-"]::after{content:"";position:absolute;left:33px;top:31px;width:24px;height:24px;background:var(--blue);-webkit-mask:var(--ic) center/contain no-repeat;mask:var(--ic) center/contain no-repeat;transition:transform .3s}
.bm-cards li[class*="ic-"]:hover::after{transform:scale(1.12)}
.bm-cards li{transition:border-color .3s,transform .3s}
.bm-cards li:hover{border-color:#22385C;transform:translateY(-2px)}

/* Группы «что входит» */
.bm-groups{margin-top:28px}
.bm-groups>.wp-block-group__inner-container{display:grid;grid-template-columns:repeat(2,1fr);gap:16px}
.bm-group{position:relative;background:var(--ink-2);border:1px solid var(--line);border-radius:18px;padding:24px 26px 26px 86px}
.bm-group::before{content:"";position:absolute;left:24px;top:24px;width:42px;height:42px;border-radius:12px;background:rgba(76,141,246,.08);box-shadow:inset 0 0 0 1px #22385C}
.bm-group::after{content:"";position:absolute;left:33px;top:33px;width:24px;height:24px;background:var(--blue);-webkit-mask:var(--ic) center/contain no-repeat;mask:var(--ic) center/contain no-repeat}
.bm-group h3{font-size:19px;font-weight:700;margin:8px 0 14px}
.bm-group .bm-checks{margin-top:0;grid-template-columns:1fr;gap:10px}
.bm-group .bm-checks li{font-size:15px}
@media (max-width:700px){.bm-groups>.wp-block-group__inner-container{grid-template-columns:1fr}.bm-group{padding:82px 22px 22px}}

/* Маркетолог + ИИ: иконки и знак «+» между колонками */
.bm-duo{position:relative;gap:56px!important}
.bm-duo>.wp-block-column[class*="ic-"] h3{display:flex;align-items:center;gap:12px}
.bm-duo>.wp-block-column[class*="ic-"] h3::before{content:"";width:28px;height:28px;flex:none;background:var(--blue);-webkit-mask:var(--ic) center/contain no-repeat;mask:var(--ic) center/contain no-repeat}
.bm-duo>.wp-block-column:not(.ai) h3::before{background:var(--white)}
.bm-duo::after{content:"+";position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);width:44px;height:44px;border-radius:50%;display:grid;place-items:center;background:var(--blue);color:#fff;font:700 26px/1 var(--display);box-shadow:0 0 0 6px var(--ink)}
.s-body .bm-sec:nth-child(even) .bm-duo::after{box-shadow:0 0 0 6px var(--ink-2)}
@media (max-width:700px){.bm-duo::after{display:none}}


/* Светлое чередование секций (вариант для сравнения: body.mix) */
.mix .s-body .bm-sec:nth-child(even){background:var(--paper);box-shadow:0 0 0 100vmax var(--paper);color:var(--paper-ink);color-scheme:light}
.mix .s-body .bm-sec:nth-child(even) .eyebrow{color:var(--paper-mute)}
.mix .s-body .bm-sec:nth-child(even) .eyebrow strong,.mix .s-body .bm-sec:nth-child(even) .eyebrow b{color:var(--blue-deep)}
.mix .s-body .bm-sec:nth-child(even)>h2{color:var(--paper-ink)}
.mix .s-body .bm-sec:nth-child(even)>p{color:var(--paper-mute)}
.mix .s-body .bm-sec:nth-child(even) .wp-block-details{border-color:#DADDE3}.mix .s-body .bm-sec:nth-child(even) summary{color:var(--paper-ink)}.mix .s-body .bm-sec:nth-child(even) summary::after{color:var(--blue-deep)}.mix .s-body .bm-sec:nth-child(even) details p{color:var(--paper-mute)}.mix .s-body .bm-sec:nth-child(even) details a{color:var(--blue-deep)}
.mix .s-body .bm-sec:nth-child(even)>p strong{color:var(--paper-ink)}
.mix .s-body .bm-sec:nth-child(even) .bm-cards li,.mix .s-body .bm-sec:nth-child(even) .bm-group,.mix .s-body .bm-sec:nth-child(even) .bm-duo>.wp-block-column,.mix .s-body .bm-sec:nth-child(even) .bm-steps li,.mix .s-body .bm-sec:nth-child(even) .speed{background:#fff;border-color:#DADDE3;color:var(--paper-mute);box-shadow:0 1px 2px rgba(20,22,27,.04),0 8px 24px rgba(20,22,27,.05)}
.mix .s-body .bm-sec:nth-child(even) .bm-cards strong,.mix .s-body .bm-sec:nth-child(even) .bm-steps strong,.mix .s-body .bm-sec:nth-child(even) .bm-checks strong,.mix .s-body .bm-sec:nth-child(even) h3,.mix .s-body .bm-sec:nth-child(even) .speed-h,.mix .s-body .bm-sec:nth-child(even) .speed li b,.mix .s-body .bm-sec:nth-child(even) .g-num b{color:var(--paper-ink)}
.mix .s-body .bm-sec:nth-child(even) .bm-steps li,.mix .s-body .bm-sec:nth-child(even) .bm-checks li,.mix .s-body .bm-sec:nth-child(even) .speed ul,.mix .s-body .bm-sec:nth-child(even) .bm-duo ul{color:var(--paper-mute)}
.mix .s-body .bm-sec:nth-child(even) .bm-checks li::before{box-shadow:0 0 0 3px #fff,0 0 0 5px var(--blue-deep);background:var(--paper-ink)}
.mix .s-body .bm-sec:nth-child(even) .g-track{stroke:#E3E6EC}
.mix .s-body .bm-sec:nth-child(even) .bm-duo>.wp-block-column.ai{background:linear-gradient(160deg,#E8F0FE,#fff 70%);border-color:#C9DAFB}
.mix .s-body .bm-sec:nth-child(even) .bm-duo .ai h3{color:var(--blue-deep)}
.mix .s-body .bm-sec:nth-child(even) .bm-duo>.wp-block-column:not(.ai) h3::before{background:var(--paper-ink)}
.mix .s-body .bm-sec:nth-child(even) .bm-duo::after{box-shadow:0 0 0 6px var(--paper)}
.mix .s-body .bm-sec:nth-child(even) .ba-notes{color:var(--paper-mute)}
.mix .s-body .bm-sec:nth-child(even) .ba-tag{border-color:#C9CDD5;color:var(--paper-mute)}
.mix .s-body .bm-sec:nth-child(even) .ba-tag.new{color:#fff;border-color:var(--blue)}
.mix .s-body .bm-sec:nth-child(even) .ba-caption{color:var(--paper-mute)!important}
.mix .s-body .bm-sec:nth-child(even) .ba-screen{box-shadow:0 0 0 1px #C9CDD5,0 24px 50px rgba(20,22,27,.18)}
.mix .s-body .bm-sec:nth-child(even) .bm-steps::before{background:linear-gradient(90deg,var(--blue),#DADDE3)}
.mix .s-body .bm-sec:nth-child(even) .bm-cards li[class*="ic-"]::before,.mix .s-body .bm-sec:nth-child(even) .bm-group::before{background:#EEF3FD;box-shadow:inset 0 0 0 1px #C9DAFB}
.mix .s-body .bm-sec:nth-child(even) a{color:var(--blue-deep)}

/* Светлые секции главной (class="light") */
section.light{background:var(--paper);color:var(--paper-ink);color-scheme:light}
section.light .eyebrow{color:var(--paper-mute)}
section.light .eyebrow b{color:var(--blue-deep)}
section.light .head p{color:var(--paper-mute)}
.concept.light{padding-bottom:clamp(56px,8vw,96px)}
.light .fcol{background:#fff;border-color:#DADDE3;box-shadow:0 8px 24px rgba(20,22,27,.05)}
.light .fcol ul{color:var(--paper-mute)}
.light .fcol .flabel{color:var(--paper-mute)}
.light .fcol.ai{background:linear-gradient(160deg,#E8F0FE,#fff 70%);border-color:#C9DAFB}
.light .fcol.ai .flabel{color:var(--blue-deep)}
.light .fcol.result{background:var(--ink);color:var(--white);border-color:var(--ink)}
.light .fcol.result .flabel{color:var(--steel)}
.light .fcol.result dd{color:var(--mist)}
.light .cmp{border-color:#DADDE3;background:#fff;box-shadow:0 8px 24px rgba(20,22,27,.05)}
.light .cmp table{color:var(--paper-ink)}
.light .cmp th,.light .cmp td{border-color:#E6E8EC}
.light .cmp th{color:var(--paper-mute)}
.light .cmp td{color:var(--paper-mute)}
.light .cmp td:first-child{color:var(--paper-ink);font-weight:600}
.light .cmp .us{background:#EEF3FD;color:var(--paper-ink)}
.light .cmp th.us{color:var(--blue-deep)}
.light .faq{border-color:#DADDE3}
.light details{border-color:#DADDE3}
.light summary{color:var(--paper-ink)}
.light summary::after{color:var(--blue-deep)}
.light details p{color:var(--paper-mute)}

/* Главная: орбита каналов в карточке «Маркетинг» */
.svc article.mk-card{position:relative;min-height:230px}
.mk-orbit{position:absolute;right:56px;top:50%;width:220px;height:220px;transform:translateY(-50%)}
.mk-rings{position:absolute;inset:0;width:100%;height:100%}
.mk-core{position:absolute;left:50%;top:50%;width:84px;height:84px;margin:-42px 0 0 -42px;border-radius:50%;background:var(--white);display:grid;place-items:center;box-shadow:0 0 0 8px rgba(76,141,246,.14),0 0 40px rgba(76,141,246,.35)}
.mk-core b{font-family:var(--display);font-size:13px;font-weight:700;color:var(--ink);letter-spacing:.02em}
.mk-spin{position:absolute;inset:0}
.mk-chip{position:absolute;left:50%;top:50%;width:0;height:0;transform:rotate(var(--a)) translateY(-96px)}
.mk-chip i{position:absolute;left:0;top:0;transform:translate(-50%,-50%) rotate(calc(-1 * var(--a)));font-style:normal;font-family:var(--display);font-size:12px;font-weight:600;color:var(--white);background:#111A2A;border:1px solid #2D4F86;border-radius:999px;padding:5px 11px;white-space:nowrap}
@media (prefers-reduced-motion:no-preference){
  .mk-spin{animation:bm-spin 60s linear infinite}
  .mk-chip i{animation:mk-counter 60s linear infinite}
  .mk-core{animation:mk-pulse 3.2s ease-in-out infinite}
}
@keyframes mk-counter{from{transform:translate(-50%,-50%) rotate(calc(-1 * var(--a)))}to{transform:translate(-50%,-50%) rotate(calc(-1 * var(--a) - 360deg))}}
@keyframes mk-pulse{0%,100%{box-shadow:0 0 0 8px rgba(76,141,246,.14),0 0 40px rgba(76,141,246,.3)}50%{box-shadow:0 0 0 14px rgba(76,141,246,.08),0 0 56px rgba(76,141,246,.45)}}
@media (max-width:1100px){.mk-orbit{right:24px;transform:translateY(-50%) scale(.8)}}
@media (max-width:960px){.mk-orbit{display:none}}

/* Главная: кейсы — пример вместо заглушек */
#cases .ba{margin-inline:auto}
#cases .ba-caption{text-align:center}

/* Главная: FAQ в две колонки */
.faq-grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:56px;align-items:start}
.faq-side{position:sticky;top:120px}
.faq-side .head{margin-bottom:28px}
.ask-card{background:#fff;border:1px solid #DADDE3;border-radius:18px;padding:26px;display:flex;flex-direction:column;gap:10px;box-shadow:0 8px 24px rgba(20,22,27,.05);color:var(--paper-mute)}
.ask-ico{width:44px;height:44px;border-radius:12px;background:#EEF3FD;box-shadow:inset 0 0 0 1px #C9DAFB;position:relative}
.ask-ico::after{content:"";position:absolute;inset:10px;background:var(--blue-deep);-webkit-mask:var(--ic) center/contain no-repeat;mask:var(--ic) center/contain no-repeat}
.ask-h{font-family:var(--display);font-weight:700;font-size:19px;color:var(--paper-ink);margin-top:6px}
.ask-card .btn{align-self:flex-start;margin-top:8px}
.ask-tel{font-family:var(--display);font-weight:600;color:var(--paper-ink);text-decoration:none;margin-top:4px}
@media (max-width:900px){.faq-grid{grid-template-columns:1fr;gap:28px}.faq-side{display:contents}.faq-side .head{order:0;margin-bottom:0}.faq-main{order:1}.ask-card{order:2}}

/* Главная: иконки этапов */
.step[class*="ic-"] h3{display:flex;align-items:center;gap:10px}
.step[class*="ic-"] h3::before{content:"";flex:none;width:34px;height:34px;border-radius:10px;background:var(--blue) ;-webkit-mask:var(--ic) center/20px no-repeat;mask:var(--ic) center/20px no-repeat}
.step[class*="ic-"] h3{position:relative}
.step[class*="ic-"] h3::after{content:"";position:absolute;left:0;top:50%;width:34px;height:34px;margin-top:-17px;border-radius:10px;background:rgba(76,141,246,.1);box-shadow:inset 0 0 0 1px #22385C;z-index:-1}
.step[class*="ic-"]{position:relative;z-index:0}

/* Инфографика: прогноз до запуска */
.fc{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin-top:32px}
.fc-card{background:var(--ink-2);border:1px solid var(--line);border-radius:18px;padding:26px;display:flex;flex-direction:column;gap:10px}
.fc-label{font-family:var(--display);font-size:12px;font-weight:600;letter-spacing:.12em;text-transform:uppercase;color:var(--blue);margin-bottom:6px}
.fc-row{display:flex;justify-content:space-between;gap:12px;color:var(--mist);font-size:15px}
.fc-row b{font-family:var(--display);color:var(--white);font-size:18px;font-variant-numeric:tabular-nums}
.fc-row.hl span{color:var(--white);font-weight:600}
.fc-row.hl b{color:var(--blue)}
.fc-bar{height:10px;border-radius:6px;background:#1C1F26;overflow:hidden;margin-bottom:8px}
.fc-bar i{display:block;height:100%;width:var(--w);border-radius:6px;background:#3A3E48}
.fc-bar i.blue{background:var(--blue)}
.fc-cut{list-style:none;margin:4px 0 0;padding:0;display:flex;flex-wrap:wrap;gap:6px}
.fc-cut li{font-size:12.5px;color:var(--steel);border:1px dashed #33373F;border-radius:999px;padding:4px 10px}
.fc-cut s{text-decoration-color:#D9483B;text-decoration-thickness:1.5px}
.fc-note{margin-top:auto;padding-top:10px;font-size:13.5px;color:var(--steel)}
.fc-step{position:relative;display:flex;justify-content:space-between;align-items:center;gap:12px;height:52px;padding:0 18px;border-radius:12px;overflow:hidden;color:var(--mist);font-size:15px;z-index:0}
.fc-step::before{content:"";position:absolute;inset:0 auto 0 0;width:var(--w);background:linear-gradient(90deg,#1B3157,#142338);border:1px solid #22385C;border-radius:12px;z-index:-1}
.fc-step b{font-family:var(--display);color:var(--white);font-size:18px;font-variant-numeric:tabular-nums;white-space:nowrap}
.fc-step.res::before{background:var(--blue);border-color:var(--blue)}
.fc-step.res span,.fc-step.res b{color:#fff}
@media (prefers-reduced-motion:no-preference){
  .js .fc[data-reveal] .fc-bar i{width:0;transition:width 1.2s cubic-bezier(.2,.7,.2,1)}
  .js .fc[data-reveal].in .fc-bar i{width:var(--w)}
  .js .fc[data-reveal] .fc-step::before{width:0;transition:width 1s cubic-bezier(.2,.7,.2,1)}
  .js .fc[data-reveal].in .fc-step::before{width:var(--w)}
  .js .fc[data-reveal] .fc-step:nth-of-type(3)::before{transition-delay:.25s}
  .js .fc[data-reveal] .fc-step:nth-of-type(4)::before{transition-delay:.5s}
  .js .fc[data-reveal] .fc-step:nth-of-type(5)::before{transition-delay:.75s}
  .js .fc[data-reveal] .fc-cut li{opacity:0;transition:opacity .4s 1s}
  .js .fc[data-reveal].in .fc-cut li{opacity:1}
}
@media (max-width:860px){.fc{grid-template-columns:1fr}}

/* Инфографика: пример отчёта */
.rep{margin-top:32px;max-width:760px;background:#fff;color:var(--paper-ink);border:1px solid #DADDE3;border-radius:18px;padding:26px 28px;box-shadow:0 1px 2px rgba(20,22,27,.05),0 18px 40px rgba(20,22,27,.08)}
.rep-head{display:flex;justify-content:space-between;align-items:center;gap:12px;padding-bottom:16px;border-bottom:1px solid #E6E8EC}
.rep-logo{display:flex;align-items:center;gap:8px;font-family:var(--display);font-size:15px}
.rep-logo .n-mark{background:#D2673A}
.rep-period{font-size:13.5px;color:var(--paper-mute)}
.rep-kpi{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin:18px 0}
.rep-kpi div{background:#F5F6F8;border-radius:12px;padding:12px 14px;display:flex;flex-direction:column;gap:2px}
.rep-kpi span{font-size:12.5px;color:var(--paper-mute)}
.rep-kpi b{font-family:var(--display);font-size:22px;font-variant-numeric:tabular-nums}
.rep-kpi i{font-style:normal;font-size:12.5px;color:var(--paper-mute)}
.rep-kpi i.down{color:#1E8A4C}
.rep-table{min-width:0;font-size:14.5px}
.rep-table th,.rep-table td{padding:10px 8px;border-bottom:1px solid #EEF0F3}
.rep-table td:nth-child(n+2),.rep-table th:nth-child(n+2){text-align:right;font-variant-numeric:tabular-nums}
.rep-table td.down{color:#1E8A4C;font-weight:600}
.rep-table td.up{color:#C2410C;font-weight:600}
.rep-done{margin-top:16px;background:#EEF3FD;border-radius:12px;padding:14px 16px}
.rep-h{font-family:var(--display);font-weight:600;font-size:14px;color:var(--blue-deep);margin-bottom:6px}
.rep-done ul{margin:0;padding-left:18px;font-size:14px;color:var(--paper-ink);display:flex;flex-direction:column;gap:4px}
@media (prefers-reduced-motion:no-preference){
  .js .rep[data-reveal]{opacity:0;transform:translateY(20px) rotate(-.6deg);transition:opacity .6s,transform .6s}
  .js .rep[data-reveal].in{opacity:1;transform:none}
}
@media (max-width:600px){.rep{padding:20px}.rep-kpi{grid-template-columns:1fr 1fr}.rep-kpi div:last-child{display:none}}
.s-body .rep-title{margin-top:44px;font-size:22px;font-weight:700}
.mix .s-body .bm-sec:nth-child(even) .bm-small{color:var(--paper-mute)!important}

/* Главная: мини «было → стало» под кнопками первого экрана */
.ba-mini{display:flex;gap:24px;align-items:center;margin-top:32px;padding:16px 22px 12px;background:var(--ink-2);border:1px solid var(--line);border-radius:18px;max-width:36em}
.bm-mini-phones{display:flex;align-items:center;gap:10px;flex:none}
.mini-ph{display:flex;flex-direction:column;align-items:center;gap:6px}
.mini-ph>.mini-scale{width:97px;height:166px;position:relative;overflow:visible}
.mini-ph>.mini-scale>.ba-screen{position:absolute;left:0;top:0;transform:scale(.36);transform-origin:top left;box-shadow:0 0 0 1px #33373F,0 18px 36px rgba(0,0,0,.45)}
.mini-ph span{font-family:var(--display);font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--steel)}
.mini-ph.new span{color:var(--blue)}
.ba-mini .mark{display:none}
.mini-arrow{width:26px;height:14px;color:var(--blue);margin-bottom:20px;flex:none}
.mini-text{display:flex;flex-direction:column;gap:6px;min-width:0}
.mini-h{font-family:var(--display);font-weight:600;font-size:17px;color:var(--white)}
.mini-text p:not(.mini-h){font-size:14.5px;color:var(--mist);line-height:1.5}
.mini-text a{font-size:14.5px;color:var(--blue);text-decoration:none;margin-top:2px}
.mini-text a:hover{text-decoration:underline}
@media (prefers-reduced-motion:no-preference){
  .js .ba-mini[data-reveal] .mini-ph{opacity:0;transform:translateY(10px);transition:opacity .5s,transform .5s}
  .js .ba-mini[data-reveal] .mini-ph.new{transition-delay:.3s}
  .js .ba-mini[data-reveal].in .mini-ph{opacity:1;transform:none}
}
@media (max-width:520px){.ba-mini{flex-direction:column;align-items:flex-start;gap:16px}}
@media (min-width:861px) and (max-height:820px){.ba-mini{margin-top:24px;padding:14px 18px}}

/* Переход по якорю — с учётом закреплённой шапки */
[id]{scroll-margin-top:117px}
@media (max-width:1100px){[id]{scroll-margin-top:90px}}
.lead-box .free{color:var(--white);font-weight:700}

/* Иконки фактов: «печатает» и часы */
@media (prefers-reduced-motion:no-preference){
  .a-type{animation:bm-type 1.2s ease-in-out infinite;animation-delay:var(--d)}
  .a-hand{transform-box:view-box;transform-origin:24px 24px;animation:bm-spin 4s linear infinite}
}
@keyframes bm-type{0%,60%,100%{opacity:.25;transform:translateY(0)}30%{opacity:1;transform:translateY(-2px)}}

/* Инфографика: переписка бота */
.cd{display:grid;grid-template-columns:auto 1fr;gap:48px;align-items:center;margin-top:32px;max-width:860px}
.cd-phone{margin:0;position:relative}
.cd-screen{position:relative;width:290px;height:620px;border-radius:36px;border:8px solid #22252C;box-shadow:0 0 0 1px #33373F,0 24px 50px rgba(0,0,0,.4);overflow:hidden;background:#E9EEF3;display:flex;flex-direction:column;font-family:var(--body)}
.cd-bar{display:flex;align-items:center;gap:10px;padding:16px 14px 12px;background:#fff;border-bottom:1px solid #E1E6EC}
.cd-bar .n-mark{background:#D2673A;flex:none}
.cd-name{display:flex;flex-direction:column;line-height:1.15}
.cd-name b{font-family:var(--display);font-size:14px;color:#1E1A17}
.cd-name i{font-style:normal;font-size:11px;color:#1E8A4C}
.cd-feed{flex:1;padding:10px 10px;display:flex;flex-direction:column;gap:6px;overflow:hidden}
.cd-msg{max-width:84%;padding:6px 10px 4px;border-radius:14px;font-size:11.4px;line-height:1.36;position:relative}
.cd-msg p{margin:0}
.cd-msg time{display:block;text-align:right;font-size:9.5px;opacity:.55;margin-top:2px}
.cd-msg.in{align-self:flex-end;background:#D6E8FF;color:#14161B;border-bottom-right-radius:4px}
.cd-msg.out{align-self:flex-start;background:#fff;color:#14161B;border-bottom-left-radius:4px;box-shadow:0 1px 1px rgba(0,0,0,.06)}
.cd-sys{align-self:center;font-size:10.5px;color:#1E8A4C;background:#E3F4EA;border-radius:999px;padding:4px 10px;margin-top:2px}
.cd .mark{right:-11px}
.cd-side{display:flex;flex-direction:column;gap:22px}
.cd-notify{background:#fff;color:var(--paper-ink);border-radius:16px;padding:14px 16px;box-shadow:0 10px 30px rgba(0,0,0,.25);max-width:320px;font-size:14px;line-height:1.45}
.cd-app{font-size:11.5px;color:var(--paper-mute);margin:0 0 4px}
.cd-title{font-family:var(--display);font-weight:700;font-size:15px;margin:0 0 4px}
.cd-notify p:last-child{margin:0;color:var(--paper-mute)}
.cd .ba-notes{width:auto;max-width:360px}
@media (prefers-reduced-motion:no-preference){
  .js .cd[data-reveal] .cd-msg,.js .cd[data-reveal] .cd-sys{opacity:0;transform:translateY(8px) scale(.98);transition:opacity .35s,transform .35s;transition-delay:calc(var(--i) * .9s + .3s)}
  .js .cd[data-reveal].in .cd-msg,.js .cd[data-reveal].in .cd-sys{opacity:1;transform:none}
  .js .cd[data-reveal] .cd-notify{opacity:0;transform:translateX(16px);transition:opacity .5s 6s,transform .5s 6s}
  .js .cd[data-reveal].in .cd-notify{opacity:1;transform:none}
  .js .cd[data-reveal] .mark{transform:scale(0);transition:transform .35s cubic-bezier(.3,1.6,.5,1) 6.4s}
  .js .cd[data-reveal].in .mark{transform:none}
}
@media (max-width:760px){.cd{grid-template-columns:1fr;justify-items:center;gap:28px}}
.mix .s-body .bm-sec:nth-child(even) .cd-notify{box-shadow:0 1px 2px rgba(20,22,27,.05),0 14px 34px rgba(20,22,27,.12)}
.mix .s-body .bm-sec:nth-child(even) .cd-screen{box-shadow:0 0 0 1px #C9CDD5,0 24px 50px rgba(20,22,27,.18)}

.ic-chat{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M4 5h16v11H9l-5 4z'/%3E%3Cpath d='M8 10.5h.01M12 10.5h.01M16 10.5h.01'/%3E%3C/svg%3E")}
.ic-clock{--ic:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'%3E%3Ccircle cx='12' cy='12' r='9'/%3E%3Cpath d='M12 7v5l3 2'/%3E%3C/svg%3E")}
.bm-duo.bm-or::after{content:"или";font-size:14px;letter-spacing:.02em}

/* Страницы-документы (политика, согласие) */
main.doc{max-width:820px;padding:140px 0 80px!important}main.doc h1{font-size:clamp(28px,4vw,40px);line-height:1.15;margin-bottom:24px}main.doc h2{font-size:22px;margin:36px 0 12px}main.doc p,main.doc li{font-size:16px;line-height:1.65;color:var(--mist)}main.doc ul{padding-left:20px;display:flex;flex-direction:column;gap:8px}main.doc a{color:var(--blue)}